Sierra SalesReal Computing Challenges, Real Answers
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About Our Team | Our Advantage | Expert Sales Engineers | Office Locations

About Our Team

Sierra Sales provides sales coverage for the seven state Rocky Mountain region; that's 745,309 square miles of territory! We staff offices in the four corner states — Arizona, New Mexico, Utah, and Colorado — to support the electronics manufacturers we represent. Since 1996, Sierra Sales has grown to be a leading sales rep company for the Rocky Mountains.

We sell industrial and embedded computing, electronic packaging, and related solutions. Always have and probably always will. We don't sell chips, wires, audio, motors, lighting, magnets, and other such things. Our products range from board level to turn key systems. We can fill darn near every requirement for a given computer system: enclosure, computer board, power supply, backplane, I/O, storage, and more.

What we do is as essential as what we don't do.

What we do:

  1. Help engineers build the best systems
  2. Represent top tier manufacturers
  3. Focus on computing and packaging
  4. Understand our customers' needs
  5. Save our customers time and money
  6. Know our technology
  7. Follow up
  8. Return phone calls
  9. Get top training
  10. Keep our promises

What we don't do:

  1. Suggest solutions without knowing requirements
  2. Carry more lines than we can handle
  3. Misrepresent price or product
  4. Fit square pegs into round holes
  5. Think we know it all
  6. Miss deadlines
  7. Negotiate our values
  8. Drop the ball
  9. Make excuses
  10. Loaf

Milestones


2008 Established Sierra Cases distributorship
2006 Expanded service with a second sales engineer to cover Arizona.
2005 Launched inaugural issue of our bi-monthly technical journal, Tech Talk.
1999 Completed Four Corner coverage by introducing a fourth sales engineer and office in Utah.
1998 Added a third sales engineer to cover New Mexico. Posted Sierra Sales web site.
1996 Sierra Sales founded, establishing one sales office in Colorado. Added a second sales engineer to cover Arizona and New Mexico.

Are You a Manufacturer Seeking Representation?

Let's make no bones about it: our business is to make you money. When we boost sales, you make money, and we make money. If you're interested in increasing sales and presence in the Rocky Mountain states, contact Lee Davis, (800) 434-7420, or Kelvin Aist, (720) 870-4500.